Now you will get to see Dubai as SRK showcases it! Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism) has announced a new collaboration with Shah Rukh Khan! This will involve a series of short films through which SRK will take viewers on a tour of Dubai, offering his fans a chance to see the exquisite city through his eyes.
Shah Rukh expressed, “Dubai is a second home to me. Whether I am there on vacation with my family and friends or for shoots, it’s a city that I truly relate to on so many levels – driven, passionate and spirited. And I can’t wait to take my fans and fellow travelers from around the world on an unexpected discovery of a city that I love. This new collaboration with Dubai Tourism is exciting and one that I am personally very passionate about.”
Dubai Tourism is equally excited to have the superstar on board! They stated, “We are delighted to partner with Shah Rukh Khan for this special project, which highlights Dubai’s diverse offerings that cater to every type of traveler. We look forward to exploring Shah Rukh’s strong connection with Dubai and sharing his unique experience with a global audience. These upcoming collaborations with the Bollywood industry will reinforce the strong role India has played in our city’s evolution and further fortify our bond.”