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IIFA Weekend and Awards Celebrate local traditions in New York

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IIFA Weekend and Awards Celebrate local traditions in New York

The prestigious awards of IIFA Awards 207 took over the city of New York. The amazing awards show brought together the biggest names in Bollywood like Salman Khan, Katrina Kaif, Varun Dhawan in celebration of Indian Cinema. This lead of giving Indian cinema a global platform.

A marble inlay clapboard has been specially designed and developed by a FedEx Express client from India. FedEx Express is the Official Logistics Service Provider for ‘IIFA Weekend and Awards’. The movie clapboard celebrates the IIFA journey of ‘One World, One Vision’ which brings together various cultures, businesses, communities, and people under one global platform.

Seen in the picture are CEO of Visit Tampa Bay and a member of the Mayor’s office in Tampa, Ms. Noreen Khan, Santiago C. Corrada, President and Vice President International Indian Film Academy and Philip Cheng, Vice Chairman of Ground Operations for FedEx Express in India.

The marble inlay is a system found in traditional Indian artworks. A similar effect can be seen in the Taj Mahal and other Mughal monuments in India. The inlay clapboard signifies the journey of Indian craftsmanship across borders.

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