Anushka Sharma chosen as the brand ambassador of Swachh Bharat Abhiyaan!
It now looks like this time we’ll have two star faces promoting heath and sanitation across the country. Yes, the Ae Dil Hai Mushkil actress, Anushka Sharma will be a part of PM Modi’s initiative “Swach Bharat Abhiyaan” along with the evergreen actor Amitabh Bachchan.
As we all know Anushka is amongst one of the most outspoken actresses who isn’t afraid to voice out her opinions across world. It seems that the ministry has handpicked Anushka for this campaign to sharpen and center their communications towards Indian women through Anushka’s voice.
Looking at Anushka having a wide appeal especially with young audiences and also playing inspirational female characters onscreen, the government felt she would resonate with women and was therefore handpicked for the campaign.
When asked Anushka about the campaign she was ecstatic and wanted to go with the campaign right away. She has already shot for two TVCs themed around an anthem like song for the campaign encouraging women to step up against open defecation and construction of toilets with government initiative.
Kudos to Anushka Sharma for taking the right step at the right time of need!
