The millennials are not just a different generation, they are a different breed. Unconventional choices, modern philosophies define them. And none other than youth icon Ranbir Kapoor can represent them better. Small wonder, he is the one revealing the new mantra of iconic brands Macroman M-Series and Macrowoman W-Series — ‘LIVE OPEN’. A seething honest philosophy for today’s young generation who believe in breaking societal stereotypes and are comfortable in their own skin!
The new Macroman philosophy of “LIVE OPEN” goes really well with the brand’s revamped new-age and progressive vision. It’s an ode to those who live on their own terms and set trends rather than follow one.
The new promotional campaign of Macroman M-Series & Macrowoman W-Series resonates with a new energy and confidence in all key stakeholders associated with the brands. The beautifully shot Macroman M-Series TVC perfectly captures the Gen-Next philosophy of those who celebrate the spirit of being unapologetically themselves. It showcases how an indomitable Ranbir Kapoor in class apart multi-coloured multi-hued Macroman M-Series (with his mysterious Macrowoman beside him) answers all those who question his daring spirit with just two words – LIVE OPEN. In the Macrowoman W-Series TVCs, ‘millennial models’ dare to bare their LIVE OPEN mantra!
You can check out the videos right here